Clever Wee Fox

Add colour and practicality to busy family life with Clever Wee Fox. Known for reusable essentials and playful prints, the range includes backpacks, wet bags and cloth nappies for babies and growing kids. Clever designs and easy-care materials make these useful everyday companions for daycare, school, outings and family adventures.

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Clever Wee Fox Backpacks & Reusable Family Essentials

Clever Wee Fox creates colourful, practical products for busy families, with a focus on reusable essentials and making more eco-conscious choices. From the baby years through to school days, the brand combines playful prints with functional designs made to handle everyday family adventures.

The Clever Wee Fox range includes Backpacks, Wet Bags and Cloth Nappies, offering useful options for daycare, school, swimming, travel and life on the go.

Clever Wee Fox backpacks for school and adventures

The Clever Wee Fox Large Backpack offers plenty of room for everything kids and parents need during a busy day. Measuring approximately 31 x 42 x 15cm, it can work as a roomy school bag, overnight bag or even a nappy bag.

Four spacious compartments help keep belongings organised, while mesh side pockets provide easy access to drink bottles. Adjustable straps and a padded back panel add comfort, and sturdy two-way zips make the main compartments easy to access.

The polyester fabric is water resistant and easy to clean – a useful combination when a backpack is heading to school, daycare or on family adventures.

Fun designs for kids and parents

Practical doesn't have to mean boring. Clever Wee Fox is known for fun, eye-catching prints that add personality to everyday essentials.

The Large Backpack comes in playful designs such as Arohanui, Mighty Machines and Sunburst Splash, giving children the opportunity to choose a bag that suits their individual style.